Princeton Downtown
Photograph by Gary Hannabarger

Princeton Wisconsin invites you in. With its charming local shops, its bustling antique stores, and the famous Flea Market, you can spend a day, a weekend, or a week here completely transported to small-town life bursting with appeal.

Plan a day: visit Princeton’s Famous Flea Market, held outdoors from April to October. It’s the largest of its kind in the state and full of treasures homemade, antiqued, and new. From booth to booth, you will find the perfect thing you have been looking for and the thing you never knew you needed until then. Following your robust treasure hunting at the Flea Market, treat yourself to lunch. Relax in cozy restaurants, enjoy the sunshine at the American Legion’s award-winning brat fry, or support a local organization by picking up a burger at the Flea Market’s food stand.

Once full, take yourself on a date in downtown Princeton and discover the many local shops, which offer everything from American-made clothing, hand-blown glass ornaments, and local wines to specialty crafted soaps. Say hi to one of our many shop dogs, and find a gift for everyone on your list, from birthdays to Christmases to weddings.

Plan a weekend: meet up with friends, or take the kids and enjoy a couple days exploring more that Princeton has to offer. Spend the afternoon discovering the hidden wonders in each of Princeton’s many antique stores. From finely crafted dressers to delightful novelty signs, Princeton stores are a homemaker’s dream. Participate in one of the many weekend events that the town has to offer, from Wine Walks to our Rubber Chicken Fling to our Whooping Crane Festival.

Visit us Thanksgiving weekend, away from the rat race of Black Friday. This time shop local: stroll from store to store while taking photos with Santa and picking up hot chocolate, personalized cookies, and more. Stay for our Christmas in Princeton parade and feel childlike wonder again.

Plan a week: take your time and discover the beauty of central Wisconsin and spend a week in Princeton. Stay at one of our local campgrounds, motels, or Airbnbs. Reacquaint yourself with nature. Teach the kids how to canoe while discovering the historic Fox River. Relish the peace and quiet while spending the day golfing, fishing, or hunting. Look back in time and enjoy the slow sweet pace of small-town life. Take Princeton’s Historical Walking Tour or visit a cemetery reenactment.

And when you want to explore some more, have a tour of a local winery or family farm and savor the taste of food and drink crafted by real people for you. Make sure to bring your bikes and traverse one of the five bikes paths stretching out through the hills and woods of the surrounding area. And there is a winter wonderland waiting for you in Princeton with our snowmobiling trails, ice skating, and cross-country skiing.

Princeton is waiting for you, whether you are hours or minutes away. Come and see for yourself and make each day an adventure. For more information contact the Princeton Chamber of Commerce at (920) 295-3877 or visit .

Provided by the Princeton Chamber of Commerce .